{"id":3063,"date":"2006-09-26T00:01:46","date_gmt":"2006-09-25T14:01:46","guid":{"rendered":"https:\/\/problogger.com\/full-stops-periods-in-titles\/"},"modified":"2006-09-26T11:58:36","modified_gmt":"2006-09-26T01:58:36","slug":"full-stops-periods-in-titles","status":"publish","type":"post","link":"https:\/\/problogger.com\/full-stops-periods-in-titles\/","title":{"rendered":"Full Stops (Periods) in Titles"},"content":{"rendered":"

\nHere’s a quick tip for composing the titles of your posts.\n<\/p>\n

\nAvoid putting full stops (periods) at the end of your titles.\n<\/p>\n

\nMost bloggers naturally avoid using them in titles (without giving much thought to it). However from time to time I see them.\n<\/p>\n

\nWhy shouldn’t you use full stops at the end of titles? Isn’t it just a stylistic thing?<\/strong><\/p>\n

No – the reason goes beyond how it looks and is more about the signal that it sends to your reader. Full stops, like their name suggests, are something that halts the eye of your reader.\n<\/p>\n

\nThis isn’t something you want at this point in your post. Titles are all about leading your reader into your post and so anyway that you can help this flow is a bonus.\n<\/p>\n

\nIt might seem like something that’s too small to worry about (and in comparison with other things you could do to improve your blog it’s not a biggie) but it is a pretty established copy writing principle that is universally practised (next time you pick up a newspaper see how many periods in titles you can find).<\/p>\n","protected":false},"excerpt":{"rendered":"

Here’s a quick tip for composing the titles of your posts. Avoid putting full stops (periods) at the end of your titles. Most bloggers naturally avoid using them in titles (without giving much thought to it). However from time to time I see them. Why shouldn’t you use full stops …more<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"yoast_head":"\nFull Stops (Periods) in Titles<\/title>\n<meta name=\"description\" content=\"Here's a quick tip for composing the titles of your posts. Avoid putting full stops (periods) at the end of your titles..\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/problogger.com\/full-stops-periods-in-titles\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Full Stops (Periods) in Titles\" \/>\n<meta property=\"og:description\" content=\"Here’s a quick tip for composing the titles of your posts. Avoid putting full stops (periods) at the end of your titles. Most bloggers naturally avoid using them in titles (without giving much thought to it). However from time to time I see them. Why shouldn’t you use full stops ...more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/problogger.com\/full-stops-periods-in-titles\/\" \/>\n<meta property=\"og:site_name\" content=\"ProBlogger\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/problogger\" \/>\n<meta property=\"article:published_time\" content=\"2006-09-25T14:01:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2006-09-26T01:58:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/problogger.com\/wp-content\/uploads\/2019\/08\/blog-placeholder.png?fit=600%2C337&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"337\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Darren Rowse\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ProBlogger\" \/>\n<meta name=\"twitter:site\" content=\"@ProBlogger\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darren Rowse\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/problogger.com\/full-stops-periods-in-titles\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/problogger.com\/full-stops-periods-in-titles\/\"},\"author\":{\"name\":\"Darren Rowse\",\"@id\":\"https:\/\/problogger.com\/#\/schema\/person\/be741ef85b881edb301af1ac450e0bac\"},\"headline\":\"Full Stops (Periods) in Titles\",\"datePublished\":\"2006-09-25T14:01:46+00:00\",\"dateModified\":\"2006-09-26T01:58:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/problogger.com\/full-stops-periods-in-titles\/\"},\"wordCount\":192,\"commentCount\":27,\"publisher\":{\"@id\":\"https:\/\/problogger.com\/#organization\"},\"articleSection\":[\"Writing Content\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/problogger.com\/full-stops-periods-in-titles\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/problogger.com\/full-stops-periods-in-titles\/\",\"url\":\"https:\/\/problogger.com\/full-stops-periods-in-titles\/\",\"name\":\"Full Stops (Periods) in Titles\",\"isPartOf\":{\"@id\":\"https:\/\/problogger.com\/#website\"},\"datePublished\":\"2006-09-25T14:01:46+00:00\",\"dateModified\":\"2006-09-26T01:58:36+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/problogger.com\/full-stops-periods-in-titles\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/problogger.com\/full-stops-periods-in-titles\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/problogger.com\/full-stops-periods-in-titles\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/problogger.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Full Stops (Periods) in Titles\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/problogger.com\/#website\",\"url\":\"https:\/\/problogger.com\/\",\"name\":\"ProBlogger\",\"description\":\"Blog Tips to Help You Make Money Blogging\",\"publisher\":{\"@id\":\"https:\/\/problogger.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/problogger.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/problogger.com\/#organization\",\"name\":\"ProBlogger.com\",\"url\":\"https:\/\/problogger.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/problogger.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i0.wp.com\/problogger.com\/wp-content\/uploads\/2017\/07\/Problogger-Logo-Full-Colour-2017.png?fit=500%2C70&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/problogger.com\/wp-content\/uploads\/2017\/07\/Problogger-Logo-Full-Colour-2017.png?fit=500%2C70&ssl=1\",\"width\":500,\"height\":70,\"caption\":\"ProBlogger.com\"},\"image\":{\"@id\":\"https:\/\/problogger.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/problogger\",\"https:\/\/twitter.com\/ProBlogger\",\"https:\/\/www.instagram.com\/darrenrowse\/\",\"http:\/\/www.linkedin.com\/in\/darrenrowse\",\"https:\/\/pinterest.com\/darrenrowse\/\",\"https:\/\/www.youtube.com\/channel\/UCP878HcS93v5M0MtFKEBs0g\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/problogger.com\/#\/schema\/person\/be741ef85b881edb301af1ac450e0bac\",\"name\":\"Darren Rowse\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/problogger.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9bbed6b579dfa11d0dd9083ef6036f68?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9bbed6b579dfa11d0dd9083ef6036f68?s=96&d=blank&r=g\",\"caption\":\"Darren Rowse\"},\"description\":\"Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook and LinkedIn.\",\"sameAs\":[\"https:\/\/problogger.com\/about-problogger\/\"],\"url\":\"https:\/\/problogger.com\/author\/darren\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Full Stops (Periods) in Titles","description":"Here's a quick tip for composing the titles of your posts. Avoid putting full stops (periods) at the end of your titles..","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/problogger.com\/full-stops-periods-in-titles\/","og_locale":"en_US","og_type":"article","og_title":"Full Stops (Periods) in Titles","og_description":"Here’s a quick tip for composing the titles of your posts. Avoid putting full stops (periods) at the end of your titles. Most bloggers naturally avoid using them in titles (without giving much thought to it). However from time to time I see them. Why shouldn’t you use full stops ...more","og_url":"https:\/\/problogger.com\/full-stops-periods-in-titles\/","og_site_name":"ProBlogger","article_publisher":"https:\/\/www.facebook.com\/problogger","article_published_time":"2006-09-25T14:01:46+00:00","article_modified_time":"2006-09-26T01:58:36+00:00","og_image":[{"width":600,"height":337,"url":"https:\/\/i0.wp.com\/problogger.com\/wp-content\/uploads\/2019\/08\/blog-placeholder.png?fit=600%2C337&ssl=1","type":"image\/png"}],"author":"Darren Rowse","twitter_card":"summary_large_image","twitter_creator":"@ProBlogger","twitter_site":"@ProBlogger","twitter_misc":{"Written by":"Darren Rowse","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/problogger.com\/full-stops-periods-in-titles\/#article","isPartOf":{"@id":"https:\/\/problogger.com\/full-stops-periods-in-titles\/"},"author":{"name":"Darren Rowse","@id":"https:\/\/problogger.com\/#\/schema\/person\/be741ef85b881edb301af1ac450e0bac"},"headline":"Full Stops (Periods) in Titles","datePublished":"2006-09-25T14:01:46+00:00","dateModified":"2006-09-26T01:58:36+00:00","mainEntityOfPage":{"@id":"https:\/\/problogger.com\/full-stops-periods-in-titles\/"},"wordCount":192,"commentCount":27,"publisher":{"@id":"https:\/\/problogger.com\/#organization"},"articleSection":["Writing Content"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/problogger.com\/full-stops-periods-in-titles\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/problogger.com\/full-stops-periods-in-titles\/","url":"https:\/\/problogger.com\/full-stops-periods-in-titles\/","name":"Full Stops (Periods) in Titles","isPartOf":{"@id":"https:\/\/problogger.com\/#website"},"datePublished":"2006-09-25T14:01:46+00:00","dateModified":"2006-09-26T01:58:36+00:00","breadcrumb":{"@id":"https:\/\/problogger.com\/full-stops-periods-in-titles\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/problogger.com\/full-stops-periods-in-titles\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/problogger.com\/full-stops-periods-in-titles\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/problogger.com\/"},{"@type":"ListItem","position":2,"name":"Full Stops (Periods) in Titles"}]},{"@type":"WebSite","@id":"https:\/\/problogger.com\/#website","url":"https:\/\/problogger.com\/","name":"ProBlogger","description":"Blog Tips to Help You Make Money Blogging","publisher":{"@id":"https:\/\/problogger.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/problogger.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/problogger.com\/#organization","name":"ProBlogger.com","url":"https:\/\/problogger.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/problogger.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/problogger.com\/wp-content\/uploads\/2017\/07\/Problogger-Logo-Full-Colour-2017.png?fit=500%2C70&ssl=1","contentUrl":"https:\/\/i0.wp.com\/problogger.com\/wp-content\/uploads\/2017\/07\/Problogger-Logo-Full-Colour-2017.png?fit=500%2C70&ssl=1","width":500,"height":70,"caption":"ProBlogger.com"},"image":{"@id":"https:\/\/problogger.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/problogger","https:\/\/twitter.com\/ProBlogger","https:\/\/www.instagram.com\/darrenrowse\/","http:\/\/www.linkedin.com\/in\/darrenrowse","https:\/\/pinterest.com\/darrenrowse\/","https:\/\/www.youtube.com\/channel\/UCP878HcS93v5M0MtFKEBs0g"]},{"@type":"Person","@id":"https:\/\/problogger.com\/#\/schema\/person\/be741ef85b881edb301af1ac450e0bac","name":"Darren Rowse","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/problogger.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/9bbed6b579dfa11d0dd9083ef6036f68?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9bbed6b579dfa11d0dd9083ef6036f68?s=96&d=blank&r=g","caption":"Darren Rowse"},"description":"Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook and LinkedIn.","sameAs":["https:\/\/problogger.com\/about-problogger\/"],"url":"https:\/\/problogger.com\/author\/darren\/"}]}},"jetpack_featured_media_url":"","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/posts\/3063"}],"collection":[{"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/comments?post=3063"}],"version-history":[{"count":0,"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/posts\/3063\/revisions"}],"wp:attachment":[{"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/media?parent=3063"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/categories?post=3063"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/problogger.com\/wp-json\/wp\/v2\/tags?post=3063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}