{"id":3525,"date":"2007-02-27T04:05:07","date_gmt":"2007-02-26T18:05:07","guid":{"rendered":"https:\/\/problogger.com\/why-guest-bloggers-are-great-for-a-blog\/"},"modified":"2007-03-02T06:34:45","modified_gmt":"2007-03-01T20:34:45","slug":"why-guest-bloggers-are-great-for-a-blog","status":"publish","type":"post","link":"https:\/\/problogger.com\/why-guest-bloggers-are-great-for-a-blog\/","title":{"rendered":"Why Guest Bloggers are Great for a Blog"},"content":{"rendered":"

\nMatt Coddington has written a guest post<\/a> over at John Chow’s blog on the topic of guest blogging and makes the point that it’s something that is really a win win win situation.\n<\/p>\n

\nThe blogger who does the guest spot wins<\/strong> because it exposes them to a new readership and (as Matt does) if you link back to your blog or if you arrange to have a byline with a link in it you can directly draw traffic back to your own blog as a result. Of course if you’re going to include links in your post make them relevant to the post itself.\n<\/p>\n

\nThe blogger who owns the blog wins<\/strong> because they get to take a break and keep their blog ticking over, they get to involve another blogger (remember giving readers jobs <\/a>can be a great way to increase ownership of your blog by them) and they get a fresh perspective on their topic.\n<\/p>\n

\nThe reader wins<\/strong> because they get to hear about the topic of the blog from a new angle. Someone once told me (I think it was a parent blogger) that one of the lessons that they learned as a mother was the its not just parents who need a break from kids – its kids who sometimes need a break from parents. I think the same thing applies for bloggers and their reader – as much as your readers might love you – they need a break from you just as much as you need a break from them!\n<\/p>\n

\nWondering what else you can do with your blog to give yourself a break? Here’s 7 things I’ve done with my blog while taking a holiday<\/a>.\n<\/p>\n

\nPS<\/strong>: it’s only 3 weeks to go until I’m off for my US trip. I’ve already started lining up some guest posters who I think you’ll enjoy hearing from.\n<\/p>\n

Read the full Guest Blogging Series at:<\/p>\n