{"version":"1.0","provider_name":"ProBlogger","provider_url":"https:\/\/problogger.com","author_name":"Mario","author_url":"https:\/\/problogger.com\/author\/mario\/","title":"166: Editorial Strategy - 11 Factors to Consider When Shaping the Content Strategy for Your Blog - ProBlogger","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"loEEHDBJU0\"><a href=\"https:\/\/problogger.com\/podcast\/editorial-strategy-11-factors-to-consider-when-shaping-the-content-strategy-for-your-blog\/\">166: Editorial Strategy &#8211; 11 Factors to Consider When Shaping the Content Strategy for Your Blog<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/problogger.com\/podcast\/editorial-strategy-11-factors-to-consider-when-shaping-the-content-strategy-for-your-blog\/embed\/#?secret=loEEHDBJU0\" width=\"600\" height=\"338\" title=\"&#8220;166: Editorial Strategy &#8211; 11 Factors to Consider When Shaping the Content Strategy for Your Blog&#8221; &#8212; ProBlogger\" data-secret=\"loEEHDBJU0\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! This file is auto-generated *\/\n!function(c,d){\"use strict\";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(\/[^a-zA-Z0-9]\/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),n=d.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),o=new RegExp(\"^https?:$\",\"i\"),l=0;l<n.length;l++)n[l].style.display=\"none\";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute(\"style\"),\"height\"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if(\"link\"===t.message)if(s=d.createElement(\"a\"),a=d.createElement(\"a\"),s.href=r.getAttribute(\"src\"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener(\"message\",c.wp.receiveEmbedMessage,!1),d.addEventListener(\"DOMContentLoaded\",t,!1),c.addEventListener(\"load\",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf(\"MSIE 10\"),a=!!navigator.userAgent.match(\/Trident.*rv:11\\.\/),i=d.querySelectorAll(\"iframe.wp-embedded-content\"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute(\"data-secret\")))r=Math.random().toString(36).substr(2,10),t.src+=\"#?secret=\"+r,t.setAttribute(\"data-secret\",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute(\"security\"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:\"ready\",secret:r},\"*\")}}}}(window,document);\n<\/script>\n","thumbnail_url":"https:\/\/i0.wp.com\/problogger.com\/wp-content\/uploads\/2016\/11\/ProBlogger_166-1.jpg?fit=1030%2C687&ssl=1","thumbnail_width":1030,"thumbnail_height":687,"description":"Factors to Consider When Shaping Content Strategy for Your Blog In today\u2019s lesson, I want to share 11 factors to consider when thinking about developing your blog\u2019s editorial strategy and thinking about your blog\u2019s editorial style. The success of your blog hinges on many factors but among the most important ...more"}